01
Appropriate strategy
In order to find the right strategy for your success, we define goals, KPIs and budget together. These are crucial for measuring your success. Whether increasing sales, brand awareness, lead generation or customer loyalty - each goal requires its own approach. With all the information and wishes, I develop your tailor-made strategy. With data-driven decisions, AI support and continuous optimization, I ensure that your measures are effective and targeted to achieve your business goals.
02
Competitive analysis
Part of the strategy will be looking at your competition. What does the user journey look like for your competitors? What marketing measures do your competitors use?
All of this information flows into your individual strategy. The analysis also helps you understand competitive pressure.
03
Tracking strategy and technical setup
The right tracking is the foundation for collecting data, as every optimization decision is ultimately made based on data. I offer you suitable technical solutions for your goals. I also help with or take over the technical implementation, such as Google Conversion Tracking, Google Tag Manager, or other tracking systems (by arrangement).
04
Campaign setup, optimization & reporting
As soon as the foundation has been laid, the campaigns are created and continuously optimized. You will of course receive regular reports or we can arrange a success check according to your wishes (e.g. regular calls). I am also happy to regularly adapt the campaigns if your goals and wishes change.
